SelfGrowth.com Money and Business Newsletter -- Business Competitors, Prosperity Improvement

 

Money and Business Newsletter

Grow your business, improve your finances

 

7/14/10 issue:   Business Competitors, Prosperity Improvement

Money and Business Newsletter for Raja
Publisher: David Riklan - http://www.SelfGrowth.com

In This Issue:
-- Recommended Resource of the Day: Get Paid To Send Email
-- Inspirational Money and Business Quote: Robert J. McCracken
-- Article: Seven Strategies to Stay Ahead of the Competition - By JK Harris
-- Article: How to Improve Your Prosperity - By Pat Heydlauff
-- Subscription and Contact Information



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** Recommended Resource of the Day **

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** Inspirational Money and Business Quote **
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Get to know two things about a man - how he earns his money and how he spends it - and you have the clue to his character, for you have a searchlight that shows up the innermost recesses of his soul. You know all you need to know about his standards, his motives, his driving desires, and his real religion.
- Robert J. McCracken


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** Article: Seven Strategies to Stay Ahead of the Competition - By JK Harris **
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Business is war and the competition is the enemy--right? Wrong. Though competition is a fundamental aspect of being in business, savvy entrepreneurs know that viewing competitors exclusively as adversaries is not only shortsighted, it's potentially damaging. A better strategy is to build alliances with your competitors and let them help you become better and stronger. Here's how:

1. Know who your competitors are. This sounds basic--so basic that it's often overlooked by many business owners and salespeople. If you have a retail store, your competitors are obviously other retailers who sell similar merchandise, both brick-and-mortar and online. But that's not all. Less visible competitors are the businesses that are meeting the needs of your customers with products and services that you don't offer and haven't thought about, or that might even make your products unnecessary and obsolete. You need to know who your competitors are--not just the obvious ones, but the ones that are flying under the radar.

2. Find out everything you can about the competition. Don't allow yourself to be blindsided by anything your competitors do. Pay attention so you see it coming. Set up intelligence files on each competitor. Look for articles about them in trade journals, newspapers, and magazines. Study their websites. Use programs like Google Alerts to track what's being said about them online. If possible and practical, "secret shop" them regularly to observe their operations firsthand.

3. Develop relationships with your competitors. Once you've identified your competitors, reach out to them. Join industry and business networking associations so you can get to know the people who own and work for competing companies as individuals. You never know where those relationships might lead.

4. Be prepared to cooperate and collaborate when necessary. If something is going to have a strongly positive or negative impact on your industry group or community, reach out to your competitors so you can join together with appropriate action. For example, you may want to speak with one voice on pending legislation that could help or harm your companies. Depending on your particular business, you may find that competitors can also serve each other by functioning as backup resources. For example, you may get an order that is too big for you to handle alone. If you have good relationships in place, you may be able to outsource part of the work to a competitor. Or if a competitor suffers a disaster of some sort, whether natural or manmade, that prevents them from serving their customers, you can step up and help out. That's just good business, but more important, it's the right thing to do.

5. Let your competitors make you better. When a competitor is beating you, do the best you can to figure out why--but don't use that as an excuse to accept defeat. Once you understand what they're doing that the market prefers, take a look at what you could change that would make you even more attractive. Don't automatically copy everything your competitors do; take their best ideas, test them for true effectiveness, and improve on them.

6. Resist the urge to compete on price. Especially in today's challenging economy, it's tempting to cut prices to gain market share, but it's a strategy that doesn't work in the long run. Instead, focus on providing greater value.

7. Be prepared for the competition to play dirty. Fair competition is great because it forces everyone to operate at their best, but you will have competitors who don't play fair. There are always people who think that the best way to build their own companies up is by tearing others down or by cheating in some way. When that happens, consider the situation and take fitting action. Don't delay legal action if it's appropriate. One of the most common places for competitive dirty tricks is the internet. Monitor what's being said about you online and have a proactive online reputation management plan in place in case you become the target of an internet attack.

Competition is a natural part of being in business in a capitalist economy. There will always be someone who wants a bigger piece of the pie and you must always be vigilant if you are to maintain and grow your market share, so let that work to your advantage. Your best competitive tactic comes from Sun Tzu, a Chinese general and military strategist from about 400 B.C., who said, "Keep your friends close and your enemies closer." And if in the process you happen to turn an enemy into a friend, all the better.

** To comment on this article or to read comments about this article, go here.


About the Author:

JK Harris, the SelfGrowth.com Official guide to Business Consulting, is the founder of Flashpoints Consulting, LLC and of JK Harris & Company, the nation's largest tax resolution firm. He is the author of Flashpoint: Seven Core Strategies for Rapid-Fire Business Growth, a popular and respected speaker, as well as a successful business consultant advising mid to large-sized businesses around the world. For a free subscription to Flashpoints newsletter plus a free copy of JK Harris' ebook, The Mindset of High Achievers, visit http://www.selfgrowth.com/guide/jkharris.html


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** Article: How to Improve Your Prosperity - By Pat Heydlauff **
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Do Feng Shui principles actually play a role in the development or improvement of prosperity? Will it make a difference if you focus new positive energy on improving your income generation?

The answer is a qualified yes. Remember, one of the principles of Feng Shui is the use of positive energy to bring about desired results. You cannot expect a positive shift in energy to create prosperity and money for you unless your surroundings and actions align with your thinking so that you are in harmony and balance with your objective... improved prosperity and a better income. For the ancient Chinese, Feng Shui was all about living life in harmony with planet earth and creating abundance which included longevity, good health and prosperity.

Have you ever said to yourself, "If I only had just a few more dollars I'd be happier." Or, "I wish I could stretch my income further so I wouldn't feel so broke at the end of each month." You are not alone, especially in today's economy.

Begin with the Basics

When shifting energy to improve prosperity and generate new or additional income, it is critical that there is no clutter in your home standing in your way. Generally speaking, clutter throughout the house will inhibit the flow of prosperity and additional income because it is stagnant energy. Specifically, there are three areas you need to concentrate on when uncluttering:

-the southeast area of your bedroom and living room
-the northwest area of your living room
-the east area of your bedroom and living room

When your rooms are uncluttered, apply the same clutter clearing process to your office and desk whether you work outside of the house or have an in-home office. If there is stagnant energy due to collected clutter, magazines, laundry, books, boxes and newspapers in your house and office, there is no room for new fresh energy to help you create that improved prosperity and income. Overcoming volumes of stagnant energy is very difficult but extremely easy to get rid of. Just be merciless and get rid of it.

Focus Positive Energy on Improvement and Growth

Now comes the fun part, energize the areas noted above to help focus energy on improving your prosperity.

In the southeast areas of your bedroom, living room and office or desk, place a very healthy wonderful green plant that reaches upward. Care for this plant well as it energizes income growth, wealth and abundance. You can also use a jade plant which has leaves shaped a little like money (coins) otherwise use something like lucky bamboo that grows profusely and reaches upward. Be sure that your plant is always healthy. The moment it looks ill remove and replace it. If you absolutely do not have a green thumb, use an abundant, rich green colored silk or permanent plant.

In the northwest area of your living room and office or desk place something silver that is sizeable, perhaps even a little dramatic. It can be a statue, a vase or a series of pictures framed in silver. If you choose to use pictures be sure the pictures are of people that have helped you, a teamwork type poster or even a picture of someone like Lance Armstrong and his bicycling team or Michael Phelps and his Gold Medal winning Olympic Swim team. The picture should represent helpful people. When you want to improve your income you can use all the help you can get. Since the northwest area of your home and office represents helpful people, you want to make sure the energy is properly flowing in this area to bring you all the helpful people, referrals and connections you need. Silver is the metal representative of such help and also represents money.

The third area you need to energize is the east area of your bedroom, living room and office. East provides the energy for giving birth to new ideas, new things, growth and a new way of life. It is energized through the use of wood. A magnificent picture of redwood trees or ancient oriental pine trees energizes great growth, staying power and longevity. Something actually made out of wood in a natural wood color or green, tall and rectangular would also work well for this area such as a tall wooden piece of furniture. Focusing energy in the east helps you give birth to your new life of improved prosperity and increased income.

Whatever you choose to energize the various areas needs to be something you love that gives you good positive energy so choose carefully.

Prosperity Rule

Prosperity comes in many forms but in this case income is at the top of your list. Unclutter your personal environment, especially the wealth and growth areas of your home and office. Remember my simple rule for un-cluttering, "If you don't love it, it doesn't look great on you or you haven't used it for two years, get rid of it."

Keep in mind that when you do a major energizing, especially in significant areas of your life such as prosperity, the results can be immediate but often take anywhere from six weeks to three months for the energy to completely shift. Positive energy shifts will improve your prosperity when supporting your intent coupled with your action plan.

© Pat Heydlauff, all rights reserved 2010

** To comment on this article or to read comments about this article, go here.


About the Author:

Pat Heydlauff, president of Energy Design, helps business leaders streamline and transform their companies, resulting in employee satisfaction, client retention and bottom line profitability. She energizes and enhances the effectiveness and efficiency of workplace environments using color, design and organization principles. Her new book, "Feng Shui: So Easy a Child Can Do It," provides change that leads to success and prosperity. Contact Pat for consulting, speaking and spiritual artwork: visit his website or call 561-799-3443.


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Since you've got the technical skills to read, write, and send emails... You can be making real money from your home, office, or living room starting today! It's incredible, but ordinary people all around the world are making huge windfalls from home with the simple press of the "send" button... I've released a video that shows you how you can get up and running starting today...

Get Paid to Send Email
 

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